- Businesses in Serbia
- Beauty & Wellness
Beauty & Wellness in Serbia 2026
Database of beauty and wellness businesses in Serbia: hair and beauty salons, barbers, nail and lash studios, massage, spas and saunas, tattoo and piercing studios, wellness centres — 8,656 beauty and wellness businesses in one file: address and coordinates, postcode, phones, website, e-mail, social media, opening hours, category and chain of every business. The whole country — 30 €; a district or a single category costs less.
How many beauty and wellness businesses are there in Serbia?
8,656 beauty and wellness businesses
As of 13 November 2026, there are 8,656 beauty and wellness businesses in Serbia — 5% of all businesses of the base, in 75 categories. The largest are beauty salons (2,558), hair salons (2,028), and hairdressers (899). That is 129.9 per 100,000 people, one for every 770 people. 281 (3%) belong to chains; the largest are Unitech (10), Herba Market (7), and Style Mićović (6). The districts with the most beauty and wellness businesses are the City of Belgrade (3,041), the South Bačka District (1,164), and the Nišava District (427).
Categories: Beauty & Wellness
Each business is in the main category of its Google listing. The 5 largest categories (300 businesses or more each) have their own pages with districts, chains and a sample and are sold separately — for the whole country, a district or a town; smaller ones are in the file of the sector.
| Category | Businesses | Chains | Whole country |
|---|---|---|---|
| Beauty salon | 2,558 | 3% | |
| Hair salon | 2,028 | 2% | |
| Hairdresser | 899 | 3% | |
| Barber shop | 779 | 4% | |
| Nail salon | 476 | 1% | |
| Massage therapist | 289 | 3% | |
| Make-up artist | 226 | <1% | |
| Spa | 154 | 9% | |
| Tattoo supply store | 117 | 1% | |
| Tattoo artist | 87 | 3% | |
| Tattoo and piercing shop | 72 | 3% | |
| Health and beauty shop | 69 | 3% | |
| Hair salon | 68 | 4% | |
| Beauty supply store | 66 | 38% | |
| Wellness centre | 59 | 10% | |
| Beautician | 53 | 4% | |
| Skin care clinic | 42 | 5% | |
| Laser hair removal service | 42 | 12% | |
| Permanent make-up clinic | 41 | 0% | |
| Tanning salon | 32 | 16% | |
| Massage spa | 29 | 17% | |
| Beauty salon | 25 | 0% | |
| Thai massage therapist | 25 | 8% | |
| Hair salon | 22 | 5% | |
| Beauty school | 22 | 5% | |
| Piercing shop | 19 | 26% | in the sector |
| Spa and health club | 19 | 11% | in the sector |
| Hair removal service | 19 | 5% | in the sector |
| Medical spa | 18 | 6% | in the sector |
| Beauty salon | 17 | 0% | in the sector |
| Weight loss service | 17 | 0% | in the sector |
| Eyelash salon | 16 | 0% | in the sector |
| Hairdresser | 15 | 7% | in the sector |
| Barber shop | 14 | 0% | in the sector |
| Wellness programme | 13 | 0% | in the sector |
| Hair care | 13 | 0% | in the sector |
| Hair removal service | 11 | 0% | in the sector |
| Massage supply store | 10 | 0% | in the sector |
| Beauty salon | 10 | 0% | in the sector |
| Spa salon | 10 | 0% | in the sector |
| Beauty salon | 9 | 11% | in the sector |
| Barber supply store | 9 | 67% | in the sector |
| Wig shop | 9 | 22% | in the sector |
| Sauna | 9 | 0% | in the sector |
| Hairdresser | 8 | 0% | in the sector |
| Hair extension technician | 8 | 13% | in the sector |
| Fish spa | 8 | 0% | in the sector |
| Meditation instructor | 7 | 14% | in the sector |
| Sports massage therapist | 7 | 14% | in the sector |
| Meditation centre | 7 | 0% | in the sector |
| Hot stone spa | 6 | 0% | in the sector |
| Esthetics service | 5 | 0% | in the sector |
| Aromatherapy service | 5 | 0% | in the sector |
| Massage school | 5 | 0% | in the sector |
| Javna sauna | 4 | 0% | in the sector |
| Nega nogu | 4 | 0% | in the sector |
| Prodavnica pribora za aromaterapiju | 4 | 25% | in the sector |
| Salon za masažu nogu | 4 | 0% | in the sector |
| Salon za obrve | 4 | 0% | in the sector |
| Spa za lice | 4 | 25% | in the sector |
| Stilista | 4 | 0% | in the sector |
| Hamam | 3 | 33% | in the sector |
| Škola za berbere | 3 | 0% | in the sector |
| Klinika za PPB | 2 | 0% | in the sector |
| Kuća na pola puta | 2 | 0% | in the sector |
| Refleksolog | 2 | 0% | in the sector |
| Usluga zamene kose | 2 | 0% | in the sector |
| Usluge radova vazdušnim četkama | 2 | 0% | in the sector |
| Usluge uklanjanja tetovaža | 2 | 0% | in the sector |
| Čarter škola | 2 | 50% | in the sector |
| Massagezentrum | 1 | 0% | in the sector |
| Kozmetika | 1 | 0% | in the sector |
| Masaža | 1 | 0% | in the sector |
| Spa-massaž | 1 | 0% | in the sector |
| Centar za stručno osposobljavanje | 1 | 0% | in the sector |
No category matches — try another word.
B2B contacts of beauty and wellness businesses in Serbia: what is inside
How often the fields are filled in — the share of active businesses where the field is not empty.
| Field | Format | Filled | % |
|---|---|---|---|
| Business name | text, as on the card | 100% | |
| Sector and category | e.g. Food & Drink · Café | 100% | |
| Other categories | e.g. “Café, Restaurant” | 11% | |
| Address | text | 100% | |
| Postcode | as in the address | <1% | |
| District, town | 25 districts | 100% | |
| Coordinates | latitude, longitude | 100% | |
| Phone | +381 format, up to 5 numbers · unique numbers: 6,901 | 82% | |
| Mobile | mobile phone flag | 72% | |
| Website | URL | 21% | |
| from the business website · unique addresses: 835 | 10% | ||
| Social media | Facebook, Instagram, WhatsApp… | 24% | |
| Opening hours | published or not | 77% | |
| Chain | name of the chain; empty — independent | 3% |
List of beauty and wellness businesses in Serbia: data sample
Rows of the export — you can page through the table. Click a phone, website or e-mail: contacts open after a free sign-up, up to 10 businesses a day.
| Business | Town | Phone | Website and e-mail | Social media |
|---|---|---|---|---|
AR Aromatea - Strukovno udruženje za AromaterapijuBulevar Zorana Đinđića 84, Beograd 11000
Aromatherapy service
|
BelgradeCity of Belgrade | |||
Blue Line SolarijumiDostojevskog 24, Local 4, Novi Sad 21000
Tanning salon
chain: Blue Line Solarijumi |
Novi SadSouth Bačka District |
mobile |
||
Herba Market Niš Prodavnica 6Dušanova 90, Niš 18000
Barber supply store
chain: Herba Market |
NišNišava District | |||
PO Pompadur berbernicaSvetozara Markovića, Kragujevac 34000
Barber shop Beauty salon, Hairdresser
|
KragujevacŠumadija District |
mobile |
||
ES Estetik Studio DusicaTrg Kosturnica 56, Kruševac 37000
Beauty salon
|
KruševacRasina District |
mobile |
||
ST Studio SpretnjakAmbrozija Šarčevića 40, Sombor 25000
Massage therapist
chain: Studio Spretnjak |
SomborWest Bačka District |
mobile |
||
CE Centar mira i harmonijeBulevar Oslobođenja 147, Leskovac
Wellness centre
chain: Centar mira |
LeskovacJablanica District |
mobile |
||
WO Women's WorldDragomira Minića 22, Čačak 32000
Beauty salon
|
ČačakMoravica District |
mobile |
||
KO Kozmeticki salon "Goga"Karađorđeva 22, Pančevo 26000
Hair salon Beautician, Beauty salon
|
PančevoSouth Banat District |
mobile |
||
BA Barbershop The BrothersMasarikova 60, Šabac 15000
Hairdresser
chain: Barbershop "The Brothers" |
ŠabacMačva District |
mobile |
||
DŽ DŽAD centar za regeneraciju tela8. marta, Novi Pazar
Beauty salon
|
Novi PazarRaška District |
mobile |
||
KE Keka tattoo & pmu, UžiceRatarska 86, Užice
Tattoo artist
|
UžiceZlatibor District |
mobile |
||
MY Mystique Fit Spa & WellnessOca Justina popovića 3, Vranje 17501
Beauty salon Beautician, Beauty school
|
VranjePčinja District |
mobile |
||
MA Makeup IvaNova Školska 89, Ruma
Make-up artist
|
RumaSrem District |
mobile |
||
TA TABOOVojvode Stepe 14/23, Smederevo
Beauty salon
|
SmederevoPodunavlje District |
mobile |
||
FR Frizerski Studio FrizMaxTC Novi Dom, Moše Pijade 16/9, Požarevac 12000
Hair salon
|
PožarevacBraničevo District |
mobile |
||
AN Angkab thai massage SuboticaVase Stajića bb, Subotica 24000
Thai massage therapist
|
SuboticaNorth Bačka District |
mobile |
||
IN Inc & Cuts JagodinaKneginje Milice, Jagodina
Tattoo supply store
|
JagodinaPomoravlje District |
mobile |
||
CO Coco massage barTPC Kraljevica lokal 31, Ljube Nešića, Zaječar
Massage therapist
|
ZaječarZaječar District |
mobile |
||
FI Filija Face Fitness studioKoče Kolarova 19, Zrenjanin 23000
Beauty salon
|
ZrenjaninCentral Banat District |
mobile |
Beauty & Wellness by district
Active businesses and the price of the list of each district. Click a column to sort.
| District ↕ | Businesses ↓ | Share of the district ↕ | Chains ↕ | Price ↕ |
|---|---|---|---|---|
| City of Belgrade | 3,041 | 5% |
4% | 20 € |
| South Bačka District | 1,164 | 5% |
3% | 20 € |
| Nišava District | 427 | 4% |
3% | 20 € |
| Srem District | 417 | 4% |
3% | 20 € |
| Mačva District | 362 | 6% |
4% | 20 € |
| Šumadija District | 328 | 4% |
3% | 20 € |
| South Banat District | 308 | 4% |
1% | 20 € |
| Raška District | 213 | 4% |
1% | 20 € |
| Pomoravlje District | 213 | 6% |
2% | 20 € |
| West Bačka District | 210 | 5% |
7% | 20 € |
| Central Banat District | 207 | 5% |
3% | 20 € |
| North Bačka District | 205 | 4% |
2% | 20 € |
| Podunavlje District | 187 | 6% |
1% | 20 € |
| Zlatibor District | 182 | 5% |
2% | 20 € |
| Moravica District | 172 | 4% |
2% | 20 € |
| North Banat District | 151 | 5% |
2% | 20 € |
| Rasina District | 143 | 5% |
1% | 20 € |
| Pčinja District | 133 | 6% |
2% | 20 € |
| Braničevo District | 116 | 5% |
2% | 20 € |
| Kolubara District | 112 | 4% |
0% | 20 € |
| Bor District | 101 | 5% |
0% | 20 € |
| Jablanica District | 99 | 5% |
2% | 20 € |
| Zaječar District | 84 | 5% |
2% | 20 € |
| Pirot District | 46 | 4% |
2% | 20 € |
| Toplica District | 35 | 4% |
0% | 20 € |
The largest chains: Beauty & Wellness
By the number of active businesses of this sector. Share — of all beauty and wellness businesses of Serbia.
| Rank | Chain | Businesses | Districts | Market share | Addresses |
|---|---|---|---|---|---|
| 01 |  UnitechBeauty supply store · 13 businesses in Serbia |
10 | 4 | 0.1% |
|
| 02 | Herba MarketBarber supply store · 7 businesses in Serbia |
7 | 4 | 0.1% |
|
| 03 |
SM Style MićovićHair salon · 6 businesses in Serbia |
6 | 1 | 0.1% |
|
| 04 |
MA MassageSpa · 5 businesses in Serbia |
5 | 1 | 0.1% |
|
| 05 |
PC Pro-CutHair salon · 5 businesses in Serbia |
5 | 1 | 0.1% |
|
| 06 |  studio za sunčanjeBeauty salon · 5 businesses in Serbia |
5 | 1 | 0.1% |
|
| 07 |  Alexandar CosmeticsCosmetics store · 20 businesses in Serbia |
4 | 3 | <0.1% |
|
| 08 |
NB Nail Bar WIZARDNail salon · 4 businesses in Serbia |
4 | 1 | <0.1% |
|
| 09 |
LE Laserska epilacija JJBeauty salon · 4 businesses in Serbia |
4 | 4 | <0.1% |
|
| 10 |
IP Inked PlanetEducation centre · 4 businesses in Serbia |
3 | 1 | <0.1% |
Other sectors
Questions about the base of beauty and wellness businesses
As of 13 November 2026, our base has 8,656 beauty and wellness businesses in Serbia. 281 (3%) belong to chains; the rest are independent. The largest chains here are Unitech (10), Herba Market (7), and Style Mićović (6).
The database of beauty and wellness businesses of Serbia costs 30 €. The price depends on the number of businesses in the selection. The whole base costs 280 € — it pays off if you need the 7 largest districts or more.
82% of the businesses have a phone number, 21% a website, 24% social media and 77% published opening hours. E-mails come from the businesses' own websites (10%). Every row has an address and coordinates. 6,257 numbers are mobile.
XLSX and CSV (UTF-8), one row per business: name, sector, category and other categories, chain, district, country, town, postcode, address, coordinates, phones, website, e-mail, social media, published opening hours and the date the business was added to the base. The files appear in your account right after payment.
With every update new businesses are added and those that the source marks as closed are removed.